Overview
Paula's Choice is a skin care line founded by Paula Begoun. According to one website Paula has been practicing skin care for over 25 years. Paula’s story begins when as an adolescent; she experienced acne and was unable to find a skin care treatment that would work to clear up her complexion. So began her in-depth search into skin care ingredients. The Paula's Choice line offers products for the Skin, Makeup, Body and Hair Care products as well as Brushes and Makeup Bags. The marketing ploy behind the Paula’s Choice line is that consumers can purchase products according to their skin type. There are cleansers, moisturizers, toners, exfoliators, and sunscreen products for virtually every skin type including normal skin, normal to oily skin, oily skin, combination skin, dry skin and normal to dry skin. For the sake of this review, we will focus in on Paula's Choice Super Antioxidant Concentrate Serum. The serum promises to hydrate the skin while addressing the fight against environmental damage. All of the Paula’s Choice products claim to be free of fillers and additives such as dyes and perfumes.
Product Features
According to the official website for Paula’s Choice, the Super Antioxidant Concentrate Serum is for All Skin Types and claims to contain a blend of Vitamin C, peptides and antioxidants. The serum has a silicone base which is said to go on smoothly and can be worn under or over moisturizers, under sunscreens and makeup foundations.
The treatment promises to address the issue of frequent skin breakouts, fine lines and wrinkles, sagging of the skin, damage cause by over exposure to the sun, anti-aging, irritated skin as well as dry skin. The website does not publish any clinical research associated with their products as well as no free samples.
Some of the listed ingredients used in the serum are: Aloe Vera Gel, Alpha Hydroxy Acid, Acetyl Hex peptide 3, Glycerin, Lemon Oil, Tea Tree oil, Witch Hazel, Willow Bark, Silicone Slip, Safflower Oil, Green Tea Extract, Bearberry Extract, Lupine Seed Extract, Tomato Extract, Oat Kernel Extract, Vitamin E, Licorice Root Extract and Retinol.
The Good
- Paula’s Choice Antioxidant Concentrate Serum contains Vitamin C and Peptides.
- Addresses the problem of aging skin with antioxidants.
The Bad
- The official website for the Paula’s Choice product line does not publish any clinical research to substantiate its claims.
- The product does not contain Matrixyl 3000.
- The serum does not contain Real Collagen.
- Paula’s Choice Antioxidant Concentrate Serum does not contain Hyaluronic Acid.
The Bottom Line
Although the Paula’s Choice product line offers a variety of choices, at the end of the day they just do not deliver the results that many consumers are looking for today. There are anti-aging skin care products available in the marketplace which contain the latest advanced ingredients are proven to produce results. Why would anyone want to spend their hard earned cash on a mediocre product? If you are really serious about purchasing an anti-aging skin care product, look for key ingredients such as Hyaluronic Acid, Matrixyl 3000 and Real Collagen, you just might be quite happy that you did.


